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External Factor Summary Analysis (EFAS) With regards to the IFAS analysis, an EFAS analysis quarter be make as well. With an EFAS analysis, the outside factors like opportunities and threats argon being measured. The purpose of creating an EFAS analysis is the same as with the IFAS analysis. The opportunities and threats result be pointed together with the value or weight of this aspect. For providing a better summary of the aspects, comments will be added. Afterwards, the weighted sucker will indicate how well the company is performing to the external factors. (Hunger. D, 2000) The NH hotels has to deal with external factors as well, in that respectfore, below an EFAS analysis is made: External factors| Weight| Rating| Weighted score| Comments| Opportunities| | | | | * blowup of their activities| 0.25| 4.5| 1.1| Nowadays, South Africa is getting more important for NH Hotels and plays a important role. Mainly because of the black empowerment process to ensure sustainable future market growth and profitability. Furthermore, the tourism industry deep down South Africa is growing which could be an opportunity for expansion. | * Exploring and exploiting the growth | 0.20| 3.5| 0.7| The NH Hotels sack mostly be found in Spain because it has 37% of self-will in Spain.

Therefore, the growth is more national than international, where the possibilities lays to explore where there are possibilities to expand more in different countries where NH Hotels asshole have a bigger growth.| * More education for miscellany within the company| 0.25| 4.5| 1.1| NH hotels have 108 different nationalities worldwide with more than 14.000 employees. However, still 37.1% of the nationalities within NH Hotels are Spanish. So for having equal rights and opportunities for everyone, more education is needed for providing a better service when there will be professional service offered.| Threats| | | | | * Intense rival| 0.20| 4.0| 0.8| NH Hotels... If you want to get a full essay, order it on our website: Ordercustompaper.com

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